The day you became a successful man

In a society hellbent on being successful nobody ever stops to think about what success is.

Most guys don’t know what success means to them.

All they know is; they want to be successful, so they pursue the things they think that success entails.

Shaped on societies definition, what social media, TV and media tell them it is.

Blinkered by the superficial and oblivious to the fundamental.

They pursuit superficial goals and wind up leading empty lives.

Bereft of integrity. Devoid of authenticity.

Driving a fancy car to a job they hate.

Returning home to a loveless home.

Backloading their life plans for ‘someday’ that never comes.

Exhausted from the poor habits they’ve picked up.

And broken by the stress they’ve chosen not to deal with.

From the outside it looks like Nirvana

But on the inside it’s a sesspit of misery.

That’s why it’s not success…

…if you’ve neglected yourself in the process!

If the means has only been to justify the end.

Then you’ve missed the point!

Real success comes from embracing the process.

Tests of resolve, the forging of confidence, improving oneself physically, emotionally, and mentally.

Having a sense of fulfillment from your livlihood, your purpose.

A loving relationship, raising a family and being a strong rolemodel.

Everything else is just noise.

5 steps to boost your confidence

There are few things that will boost your confidence like having an impressive physique.

In the pursuit of confidence this should be goal numero uno!

Just knowing you’re strong and your body reflecting that is an unparalleled feeling.

I can personally testify that your confidence will increase 10 fold when you’re in shape.

Here’s my top 5 tips for how you would go about it

1. Approach a workout like you’re Michelangelo removing stone to reveal David.

With each repetition you chip away at inhibitions and insecurities. Casting a vote for your improved future self.

Just think about no longer having to wear a t-shirt in the pool or that top that makes you really hot in the office.

And instead imagine the feeling of being comfortable and proud of your appearance.

2. Know that weight training / resistance training is the most beneficial.

When it comes to changing your shape you’re going to need to do some resistance training.

It has all the essential mechanisms

mechanical tension

metabolic stress

muscle damage

No other form of exercise can say the same.

And contrary to popular belief it doesn’t make you bulky (believe me I’ve been trying for years)

The only thing that makes you big and bulky is eating in a calorie surplus.

That’s when you go over your calorie needs for a protracted period of time

3. Exercise doesn’t cause fat loss/burn.

Exercise doesn’t start fat burn, it slightly increases the rate.

And that’s only when you’re exercising at a certain intensities

So all those fat burning exercises you see on the internet that are titled ‘fat burning 30 minute workout’. Or get abs in just 15 minutes’ are erroneous.

They are insinuating that you need to do their exercises to burn fat and lose weight.

And whilst you will be burn fat whilst doing their exercises and exercise is very beneficial.

The people making these claims (who introduce the video by telling you their name immediately followed by their self appointed title of ‘weight loss guru’ or ‘fat loss expert’).

They distort the amount you’ll burn.

Which is why you shouldn’t be exercising to lose weight!

You want to do that through your diet!

Reply to this email and I’ll send you my guide on how to do this

4. It’s not about death metal, smelling salts and pushing yourself to the point where your eyes start to bleed

Your strength won’t be built through super human lifts. But by gradually increasing load over time.

It’s a principle called progressive overload. And so few know about it.

That’s why the 1.25kg and 2.5 kg plates are most underused pieces of equipment in the gym. Besides the disinfectant spray and blue roll. You’re aiming for marginal gains in strength each week. A little bit more weight, even on just one set of an exercise.

Reply to this email and I’ll send you my eBook that shows you how

5. It’s not just about the physical

From exercising you’ll also reap the mental benefits.

You build more grey matter and oxygenate all your brain better. From exercise you’re literally making yourself smarter.

Boosting testosterone in the process. Which will give you an increased sex drive and a competitive edge.

How to improve the quality of your life

To achieve this you need to improve your habits. I’ll explain why.

Years ago I was caught in the ‘lottery win’ mindset.

I convinced myself that overnight success was the result of some windfall. A brush with good fortune.

This was the reason people had aquired their life situation.

What didn’t help was that the media, movies and tabloids would all cement this notion.

But as time passed and I started researching, reading, experimenting. And speaking to the most revered in my industry (people who had achieved great levels of success). I began to form a different hypothesis.

One that was at the other end of the spectrum to ‘overnight success’.

That it takes a lot of time for overnight success to occur. It is actually the culmination of months or years of work.

It’s the small efforts repeated daily that led to a better quality of life.

I’m talking about the small actions that we don’t even think about, because they are habitual. The decisions we make in autopilot mode.

But these are the decisions that shape our future.

So how do we address them? And improve the quality of our lives?

Well, there are some steps, 4 actually. Steps that you can climb up to make change inevitable.

1. The first step is the unconscious incompetence stage.

This is when we’re making bad decisions and we aren’t even aware we’re doing it.

We just know that things aren’t working out.

Here’s were something as being cognisant can help. Bringing tracking into the equation. For our sleep, our diet, our exercise and our stress.

‘that sounds like a lot of time‘. I hear you say.

Oh contrare mon frère’.

It’s no extra time! – you’re already doing this stuff so you just record at the time.

After this you’ll then enter into the next stage which is

3. The conscious incompetence.

You start to look at the actual decision and data. It makes it clear.

This is where you are aware that you’re not making optimal decions

You can see that you’re not adhering to the plan you have, if you even have a plan.

You can see where poor choices are actually hindering you.

This is the ‘wow I didn’t realise I was having that many calories’

or ‘I thought I was getting more sleep than that’.

‘Maybe I could cancel my gym membership because I’ve only been once this month’

and the classic – ‘this app can’t be working right’.

It is, and they are! Your ego is just having a hard time coming to terms with your choices.

Remember our thoughts are not the truth but rather stories that we get caught up in!

This is the cold hard truth slapping you across the face, the reality punch to the gut!

An uncomfortable period where you realise things are not as they seem. Or rather as you ‘believed’

Quickly moving on to the next stage 🙂

3. The conscious competence stage

This is where your decisions are improving. Due to some changes you’ve implemented (through self or professional guidance).

You’re making better decisions. But they’re not automatic yet. It still requires effort and discipline to make these decisions.

This is a nice stage as you can actually see change occurring with your actions. You feel good from making better decisions.

4. Then you arrive at the unconscious competence stage.

After enough time in the previous stage. These new benficial life changing decisions become automatic.

You’ve likely amended or introduced a routine which makes actions habitual. And in this ascension you’ve form a new identity.

You see yourself as the person who eats healthy, goes to the gym, gets 8 hours sleep. And is relaxed from practicing mindfulness exercises.

You’re energetic and ethused. You have more clarity and you’re making better decisions as this 2.0 version of you.

Which stage are you in?

Ignorance is bliss

This week my wife surprised me with a birthday outing. A meal at one of my favourite steak houses, Hawksmoor.

The service and ambiance only bettered by the steak they serve. Delectable enough to convert any vegan.

We arrived and were seated at our table. The server asked if we would like menus with calories or without.

This was all new to me as I hadn’t dined out since the new governance on calories being displayed on menus had come in.

On being handed my menu curiosity hit me. I asked the server –

‘What do you find the percentage of people who ask for menus showing the calories’.

He told me that they record this information, and 95% of people opted for the menu without calories.

I couldn’t say I was surprised. I’m sure if there was an option to opt for a menu without pricing people would opt for that too.

Most people don’t want to know. They want immediate gratification and to hell with the consequences. They’ll be paid for (in a monetary and health sense), in the distant future. Seemingly so far away it doesn’t bear thinking about now.

Scanning over my menu I was astounded over the Bearnaise sauce coming in at 600 kcals!

I say again. A sauce/condiment. 600 calories.

Sauces are definitely something that some wouldn’t even consider being cognisant of when it comes to calories.

This definitely shaped my decision when it came to ordering.

A result of me choosing information over ignorance. And it’s these choices that hold me in good stead.

I would describe the basis of them as; short term pain (restriction) long term gain (health).

The opposite, the immediate gratification choice is why people incur problems. In there unwillingness and not wanting to know they fall foul. They tell themselves they deserve to live a little’ or it’s just this one time.

The reality is it’s not just this one time. There selective memory and ego has them saying this.

And after years and all these ‘just this one times’ the shit hits the fan.

Their doctor informs them that their current predicament warrants medication or surgery.

Now there are some that think with making these changes and imposing restrictions. They can no longer enjoy themselves or they are imprisoning themselves.

When really imposing a little self control and restriction gives you freedom.

Freedom from low energy that stops you achieving what you want.

Freedom from insecurity with your body that holds you back from putting yourself out there.

Freedom from concerns about your health.

Freedom from the lethargy that holds you back from taking action to progress in your life.

Freedom from doing what’s best for you.

Freedom from a poor quality of life.

Freedom from poor health has limited the things you can do or wanted to do in the future.

This lack of discipline which plagues your life is what prevents you from achieving your true potential.

I implore you to top struggling and do something about it.

Your first step to freedom download my free guide to self discipline

The bet.

How’s it all going with your health and fitness drive?

Whatever your reason behind it. Maybe it’s your self-confidence; you’re not over enamoured with what you see when you look in the mirror.

Maybe it’s stemmed from you getting dressed in the morning and thinking to yourself ‘hmm this top wasn’t this tight before Christmas.’ 

It could be that your partner is highlighting stuff by making subtle hints. Maybe that Peloton bike they brought you for Christmas had an ulterior motive behind it?

Whichever it may be, these all feel pretty shit.

And maybe your new year’s resolution efforts have waned?

If they have don’t beat yourself up. It’s not you, it’s the method/strategy you chosen.

What you’ve tried hasn’t been sustainable.

Mainstream weight loss or fitness programs are nothing more than a roll of the dice!

They’re not a sensible bet!

The odds of you achieving success with these methods are minuscule.

Without accountability, a proven strategy, and support, you’ve got little to no chance.

How about rather than taking a punt, a flutter, a spin you make an investment?!

An investment in a strategy that will be the last you will ever need for your health and fitness.

No more confusion about what to do for getting fitter healthier, performing better looking good, and feeling great.

I know that taking that first step is the hardest. So I’ll make it easy for you. Click here

The weigh in

On your weight loss journey, there are many ways to keep tabs on your progress.

If you’re going to be stepping on the scales to gauge your progress keep reading, I’ll tell you how to do it so you get it right!

Firstly, stop weighing yourself at every possible opportunity. After a workout at the gym, when at the pharmacy, at random times of the day, or any time you see a set of scales!

There are so many variables that go into the number you see on the scales.

Weight might be down if you’ve been sweating a lot. Weight might be up if you’ve eaten a lot. Weight might be up from water retention if you’ve had a meal high in sodium or carbohydrates.

So to cut out these variables weigh yourself at the same time of day. I would advise that be first thing in the morning after going to the toilet. In minimal clothing and before you have anything to eat or drink. This weigh-in should be the only one you record.

Then it’s on you to resist the urge to step on the scales at other times of the day! As these readings will be irrelevant.

Next, when it comes to the frequency of weigh-ins I’d recommend you go for daily. Making it part of your routine. The reason being is; I don’t want you to miss a new low!

And the most important thing to bear in mind is that you will see fluctuations daily. Up one day, down the next. Going forward you are looking for a trend, a new low each week! Not each day! This will mean that what you are doing is working!

I wish you all the best with your progress.

Surf the wave

When it comes to dieting reducing your calories through reducing portion sizes, or omitting a snack or meal (to create an energy deficit; the only way fat loss will occur!) is an easy way to achieve this.

Yet there will be something to consider during your dieting periods. Hunger!
Along with emotional eating and boredom, hunger is another test you will encounter on your health drive.

Not only is it one of the most powerful diet disruptors but it is also the most misunderstood.

The concept of stress eating and boredom eating are very straight forward. Stress levels are high, we eat something (usually fun food) and it temporarily makes us feel better. And boredom eating fills a void / gives us something to do during periods of downtime. Simple.

But hunger is a different animal. Our body brings about feelings of hunger (due to elevated levels of a hormone Ghrelin).

The common misconception is that as we go longer and longer without food our hunger levels increase.

So it makes sense to ‘flatten the curve’ by eating something. The hunger sensation is notable so we look to remedy this by eating something asap. This urgency sees us bypass mindfulness over what we choose to supress this pang! Making it hard to keep to our targets for our diet.

But, what actually happens (and this is prudent to recall during periods of hunger) is that our hunger levels come in waves.

You have condition these waves to peak and trough with your eating habits overs time. So you will feel hungry at the time you usually have a meal/snack.

So if you are cutting out a meal or snack to reduce your calories. Know that during the time where you would have had this meal/snack you will feel hungry. This is the peak/crest of the wave.

It’s your job to ride the wave, embrace the sensation, accept it and surf the hunger wave. The wave will die down/pass.

Dieting is much like surfing, you have to appreciate the waves if you want to be good at it.

If you would like to know how to reduce the intensity of these hunger wave check out my blog. How optimising ‘protein density’ can help you maintain muscle and stay full whilst dieting.

Confirmation danger

I’m going to talk to you about Dave.

Following the decadence that is this time of year Dave has been considering doing something to get in better shape in the new year.

As part of his new health and fitness drive Dave wants to lose a few pounds. So he makes a decision to try a diet that one of his work colleagues is doing.

He checks progress on the scales every morning. If he has lost weight he pats himself on the back and considers the diet a success. If he has gained weight he writes it off as a normal fluctuation and forgets about it.

For weeks he lives under the illusion that the diet is working. He tells himself ‘it must be the fact that he’s started exercising and that all the muscle he’s developed is offsetting the weight loss’. Because he knows muscle weighs more than fat.

More weeks pass and even though his weight remains constant. He’s not seeing any changes to his body but he tells himself he just needs to double down on what he’s doing.

More time passes. Dave still hasn’t seen any movement on the scales and his clothes are still just as tight.

‘It must be more muscle growth and water retention’ he tells himself.

Sound familiar? I hope not!

What’s happened is that Dave has fallen victim of a confirmation bias. Albeit a harmless one, but it has been costly to him as he’s wasted a lot of time.

The confirmation bias is the mother of all misconceptions. it’s the tendency to interpret new information so it becomes compatible with our existing beliefs.

We filter out any new information that contradicts our existing views disconfirming evidence. It is a dangerous practice; ceasing to acknowledge that facts exist because they are ignored!

Yet, we do exactly that! What human beings are best at is interpreting new information so our prior conclusions remain intact. Hiding the presence of disconfirming evidence.

It is incumbent on you to fight the confirmation bias. So whenever observations contradict your theory take them seriously do not merely brush them aside! Lean into them, test your beliefs.

And do it sooner rather than later as the brain does a very good job of forgetting disconfirming evidence after a short time!

The more certain you judge your belief to be, the more active you should be in looking for contradictions!

Your recovery Rockstar

Did you know that getting adequate and good quality sleep has a significant impact on hormone balance and muscle protein synthesis.


Outside of muscle growth, sleep deprivation has also been directly linked to an increase in appetite and as a result an increase in body fat. Because when you are not getting enough quality sleep hormones called Ghrelin and Leptin are affected and can effect our hunger levels.


Poor sleep will also lead to detrimental effects on your immune system
Because sleep helps T cells, a key part of our immune system, get to other places. Having enough T cells around to keep an eye on things means that we’re better able to start an immune response as needed.


But that’s not all. Remember that sleep helps us learn and remember? Well, it works for immune cells too.


Sleep boosts the immune system’s ability to ‘remember’ particular antigens, such as viruses. And more effectively produce antibodies or specific defenses against a particular antigen.


The most beneficial phases of sleep are the 2-3 hours of deep sleep we should experience each night. Deep sleep is very restorative and is where our stress hormone cortisol is at its lowest. And other hormones that support muscle growth are at their most potent.


Phases of sleep and the circadian system affect our immune and inflammatory responses. During this period there are changes to levels of various hormones.


These hormonal changes help boost the adaptive immune response. By helping it learn and “remember” antigens. When we sleep, our immune system is transferring what it’s learned about specific antigens (such as viruses) into its ‘long-term memory’. Which helps it recognize and respond effectively to the same antigens in future.


Cortisol is a stress-response and steroid hormone that regulates a wide range of vital body processes. And, it plays a crucial role in our sleep.
Under normal circumstances, cortisol follows a strong circadian rhythm. It’s highest when we first wake up, and decreases throughout the day.


When we don’t get enough sleep, we see less variation in the circadian rhythm of cortisol. We don’t get the highest highs in the morning, nor does cortisol drop as much in the evening.


This means that we often end up with higher measurements of cortisol after poor sleep because it doesn’t decrease like it should. On top of that, not getting enough sleep is stressful, too!


So, does it matter if we get a bad night’s sleep, or if our cortisol is too high, or both?


Yes.


Some research has suggested that cortisol could be the factor that links poor sleep to the development of depression. These things often go together.


For instance, a hallmark symptom of depression is changes in sleep. Including more awakenings in the night, difficulty falling asleep, and less deep sleep. Unsurprisingly, people who have depression often also have higher concentrations of cortisol.


If we’re able to improve our sleep and reduce our cortisol levels (i.e., deal with our sleep and stress), it will likely also help us better take care of our emotional, psychological and social well-being.


You can get started on improving your sleep quality by:

  • increasing darkness in the bedroom
  • have a regular time for going to bed
  • remove electrical equipment from the bedroom
  • maintain a cool temperature in the bedroom
  • use an alarm that will wake you up in a light sleep phase

Peanuts

I’m going to share with you a story from when I was working in a Health Club.


I was delivering a seminar and afterwards a couple came to speak to me. They told me they had tried every fad diet and product that I had slammed in my talk. And they still were struggling with fat loss. I could see it in their eyes, hear it in their voices, they were desperate, at the end of their tether. We spoke briefly and they booked in for a consultation the following week.

When we met they brought with them their food diaries which I had asked for. As I reviewed their diaries I had to refrain from laughing at the bickering between them. As I went through one persons food diary the other would throw in dispersions and judgements. ‘I don’t know why you eat that crap’, ‘I told you not to eat that!’


What was confusing to me was that on reviewing their diaries, their diets looked pretty good. They were far from the best I had ever seen but far from the worst. The judgements and condescension from their partner were definitely unwarranted. It wasn’t evident understand why they were in the predicament they were.


My train of thought went to recording inaccuracy, which is very common. People underestimate their true calorie intake by astonishing percentages. I’m talking about possibly 45 percent! Depending on factors like age, sex and body composition.


I asked them in a polite way if they had recorded everything. And how accurate they thought they had been. It looked like they were very thorough. because things like takeaways and alcohol had were on there (plus the amount). Which some people tend to omit out of fear of judgement. There were even some corrections to amounts in their recording.


At this point it was a case of delving a little deeper into where things were going array. As the calories they were consuming were at an amount where they should be losing weight. I went through in detail each of the foods on their diaries to confirm amounts. And then we made a breakthrough.


I identified on both their lists a bag of peanuts. I knew the energy content of a bag of peanuts and confirmed with them it was just a bag. To throw more confusion into the mix they told me that sometimes they didn’t finish the bag. Befuddled by their congruence with what they had told me I sat there perplexed. Until a thought popped into my head.


‘Trust but verify’.


Maybe it was my assumption that had caused my confusion?!I loaded up on my phone images of different bags of peanuts. To my amazement they pointed at the bag they had been ‘snacking’ on was a kilo bag! Yep 4,300 calories per bag!


The reason for which was because they had heard that nuts were a ‘healthy’ snack. So they worked on the premise that it would be healthy to have a lot.
I explained that whilst nuts are a good source of nutrients it was the amount that was the issue.

Unless you are a heavyweight boxer or artic explorer it was unlikely you would need that much energy. Especially with their sedentary lifestyle. From here it was a simple switch to a small bag of peanuts. The most straight forward resolution I’ve ever made to improving someone’s health.


This simple change to their diet saw her close to 5 stone, and him nearly the same. But more importantly it has hugely improved the quality of their lives. They are more active, they have more energy and yes they still enjoy the odd peanut 🙂