How to improve the quality of your life

To achieve this you need to improve your habits. I’ll explain why.

Years ago I was caught in the ‘lottery win’ mindset.

I convinced myself that overnight success was the result of some windfall. A brush with good fortune.

This was the reason people had aquired their life situation.

What didn’t help was that the media, movies and tabloids would all cement this notion.

But as time passed and I started researching, reading, experimenting. And speaking to the most revered in my industry (people who had achieved great levels of success). I began to form a different hypothesis.

One that was at the other end of the spectrum to ‘overnight success’.

That it takes a lot of time for overnight success to occur. It is actually the culmination of months or years of work.

It’s the small efforts repeated daily that led to a better quality of life.

I’m talking about the small actions that we don’t even think about, because they are habitual. The decisions we make in autopilot mode.

But these are the decisions that shape our future.

So how do we address them? And improve the quality of our lives?

Well, there are some steps, 4 actually. Steps that you can climb up to make change inevitable.

1. The first step is the unconscious incompetence stage.

This is when we’re making bad decisions and we aren’t even aware we’re doing it.

We just know that things aren’t working out.

Here’s were something as being cognisant can help. Bringing tracking into the equation. For our sleep, our diet, our exercise and our stress.

‘that sounds like a lot of time‘. I hear you say.

Oh contrare mon frère’.

It’s no extra time! – you’re already doing this stuff so you just record at the time.

After this you’ll then enter into the next stage which is

3. The conscious incompetence.

You start to look at the actual decision and data. It makes it clear.

This is where you are aware that you’re not making optimal decions

You can see that you’re not adhering to the plan you have, if you even have a plan.

You can see where poor choices are actually hindering you.

This is the ‘wow I didn’t realise I was having that many calories’

or ‘I thought I was getting more sleep than that’.

‘Maybe I could cancel my gym membership because I’ve only been once this month’

and the classic – ‘this app can’t be working right’.

It is, and they are! Your ego is just having a hard time coming to terms with your choices.

Remember our thoughts are not the truth but rather stories that we get caught up in!

This is the cold hard truth slapping you across the face, the reality punch to the gut!

An uncomfortable period where you realise things are not as they seem. Or rather as you ‘believed’

Quickly moving on to the next stage 🙂

3. The conscious competence stage

This is where your decisions are improving. Due to some changes you’ve implemented (through self or professional guidance).

You’re making better decisions. But they’re not automatic yet. It still requires effort and discipline to make these decisions.

This is a nice stage as you can actually see change occurring with your actions. You feel good from making better decisions.

4. Then you arrive at the unconscious competence stage.

After enough time in the previous stage. These new benficial life changing decisions become automatic.

You’ve likely amended or introduced a routine which makes actions habitual. And in this ascension you’ve form a new identity.

You see yourself as the person who eats healthy, goes to the gym, gets 8 hours sleep. And is relaxed from practicing mindfulness exercises.

You’re energetic and ethused. You have more clarity and you’re making better decisions as this 2.0 version of you.

Which stage are you in?

How I found my purpose

I’d like to take this opportunity to tell you why I do what I do.

The genesis of becoming a health consultant.

It wasn’t a result of happenstance. It stemmed from an event that occurred in my formative years.

At the time my dad had a senior job in the city which saw him start very early and finish very late.

I didn’t see all that much of him. Some times at the weekend but those periods were fleeting.

This seemed to be the norm for the schooling part of my life.

And over time this high pressure senior role took its toll on him.

His energy levels declined, his stress increased and he was having more doctors appointments.

They were concerned with his health.

Turns out that chronic high stress, zero activity. A diet that resembled a 5 year olds birthday party. And a bullfrogs sleep routine wasn’t all that conducive to a healthy living.

Who knew?!

Reality hit home when the cardiologist said that with without open heart surgery a cardiac event was imminent!

It wasn’t a choice. It was an ultimatum. Surgery or you’ll be shuffling off this mortal coil!

It seemed like only days later he was checked in to hospital.

They opened him up and veins were taken from various other parts of his body and replaced those blocked ones around his heart.

That’s what I was told anyway, this period in my life was a bit blurry.

Although I do remember, very vividly, coming home after school – and finding myself alone a fair bit.

As my mum would be at his bedside at the hospital.

I’d make meals for myself and my mum for when she would return late at night.

It was all a bit surreal. And I didn’t understand the severity of the situation. Not until I went to visit my dad.

I remember it was one of the first times I’d been into the City.

Everything was overwhelming, the amount of people, the buildings the noise and the pace of it all.

Several hours had past in what felt like only a few minutes. And we had reached the station adjacent the hospital.

I remember walking in to the ward and seeing my dad.

I barely recognised him

When I sat down beside him I remember being asked questions by the doctor and nurses.

Light hearted chit chat they’d developed from years of developing a bedside manner.

But I didn’t respond. I could muster any words. My mum had to respond for me. As I was transfixed on my dad.

You know when you feel yourself come out of yourself, in a malaise?! That sort of thing.

I was starring at the person that was lying there in the hospital bed hooked up to the machines, and wiring.

It was almost like he wasn’t a human but part of a machine.

The Doctors and my mum trying to lighten the mood. Regaling me with stories of his projectile vomiting post surgery.

But this didn’t permeate the trance I was in.

I remember feeling numb.

And then I felt anger. Angry that this had happened

That he’d let this happen, that he’d chose this.

It wasn’t an unfortunate set of circumstances or genetics

It was the choices he’d made compounded over time that had culminated in this.

This fucked up situation where I didn’t know if he was coming home or not.

I remember the cessation of our visit and being prompted to say goodbye by my mum. Walking through the hospital wing towards the elevator.

I remember this very clearly. Because that was the defining moment.

It was when I told myself ‘that was not going to happen to me’.

That it was on me to look after myself. I must learn from other peoples mistakes as well as my own.

And my dad was exhibit A.

It felt like this experience had knocked me out of the status quo lifestyle that everyone was living. And into a parallel dimension running alongside it.

An Anthropological dimension. From which I would extrapolate societal norms and collate information.

Whilst doing this I started to realise that it wasn’t just my dad that was in poor health.

It was my friend’s dads too.

And men I was hearing about in the news (back when I used to read/watch it). So many men were struggling.

But no one was talking about the elephant in the room.

Everyone was accepting it as the norm. I suppose when everyone is sick it’s no longer considered a disease.

Fast forward man years from then to today.

I look back at this experience and whilst it was difficult and frustrating at the time.

I was also grateful that I had gone through it.

Because I had found my purpose; to save men from themselves.

To help them develop the discipline they need. To elude the temptations of modern living (which have become the imperceptible demise of men).

It’s this purpose that gets me up in the morning and keeps me going late in the evening.

I’ve become more enthused about efficiency, productivity and lifestyle habits. Because I need the energy to to propel me through the day and work on my mission.

And the beauty of it; the things I do to work on my purpose are self perpetuating. They give me more energy.

Not only that but the job satisfaction I get from.

Helping others to have more energy, and manage their health so they can give 100% to their passion, is incredible.

Knowing they’ve made an important transition in their life and set an important example for the children they’re raising.

Here’s a testimonial from one of my clients, Alex:

Not only has Andy helped my physical health (I’ve managed to lose 10 kg in 3 months), he’s helped my mental health too.

His constant praise, encouragement and holding me accountable for my actions has meant I’m now more motivated and active.

I’ve started writing a book I’ve been wanting to write for ages, and now feel like I have more time and energy to pursue other interests.

I’m even starting to feel better about myself whenever I see a mirror. I’ve even seen some photos of me recently that I haven’t instantly hated 🙂

Given my time again, I would hire Andy in a heartbeat.

You vs The Monkey

Most guys know what to do but aren’t doing it.

This is why your health and fitness isn’t an information problem, it’s an implementation problem.

This means it’s less about the method and more about the mindset.

What you need to realize is, that making a transformation, one that will have you looking and feeling at your best. Is achieved through discipline.

I’m not talking about being perfect 24/7.

I’m saying that the majority of the decisions you make need to be in line with your goal. And the ones that aren’t don’t undo the work you’ve done.

It comes down to an internal battle between you and your monkey brain.

You see the monkey brain wants you to relax and take the easy option.

The monkey brain has a penchant for fornication, debauchery and immediate pleasure.

Do things that will provide it with stimulus and excitement (although they won’t be challenging or uncomfortable). This is why it’s so easy to plicate.

But after a while, of giving in to these cravings they leave you feeling a little hollow and disappointed.

Because once again you’ve been persuaded by the monkey. Who has led you astray.

Yeah, it was fun and you had a good laugh but that monkey has led you so far off course you’re now a bit lost.

You’re stumbling around trying to get back to the correct path. Cursing yourself for giving in to the petulant primate. Who keeps distracting you from not doing what you said you were going to do.

Frustrated you didn’t have the discipline to ignore that wretched beast and his easy enticements.

The thing is when you start out with addressing this the monkey brain, it isn’t a cute little Capuchin. No no no it’s an adult silverback gorilla.

It’s so powerful. You feel almost helpless when it comes to stopping it from doing what it wants.

But when you have a plan and some accountability that sees you build your discipline.

That is when you’ll start to see that monkey shrink. And so to its power over you. All the way until you have only a cute little Pygmy Marmoset to deal with.

It is at this point that you’ll be at your best. You’ll be doing what you should be doing. Not what the monkey wants you to.

Which is how you get you to that place where you have the energy and confidence that you’re after. And built the discipline that will permeate all areas of your life.

Plus the added satisfaction that comes from knowing that you’ve bettered that pesky monkey!

Want to find out more about improving your vitality, confidence and performance?

Click here

How to build motivation

When I talk to people about High Performance, sometimes the word “motivation” comes up.

“I’ve tried all kinds of diets and fitness regimens,” they might say.

Shortly followed by “but I can never seem to keep up the motivation.”

The reality is High Performance has nothing to do with motivation. It’s definitely not the magic key that unlocks your potential. As so many online gurus would have you believe.

High Performance is formed from the process of building habits. Specific actions in your daily routine linked to your goals.

It’s about pursuing your potential for yourself and those that matter most.

It requires a plan, a roadmap, that sees you fine tune your actions. It’s not something you do overnight.

Think about what athletes do (some I’ve coached). They follow a specialized training program. Designed to improve their physical, psychological, technical skill set.

They support their training with habits such as getting restful and restorative sleep. They eat nutritious foods, build mental resilience through mindfulness, and foster supportive relationships.

Notice that motivation wasn’t mentioned once.

That’s because motivation is unreliable. And if you rely on it you are going to be inconsistent with your actions.

Long-term success is built upon small daily actions that move the you closer to your goal.

Modern neuroscience even demonstrates that from these small progressions you’ll be internally rewarded. Through a built-in neurochemical mechanism.

You don’t need superhuman motivation to elevate your performance (because it doesn’t exist).

The process isn’t reserved for gold medallists or billionaire entrepreneurs. All you need is a desire to pursue your potential.

If that’s something you’re interested in click here.

A question for change

You might want to achieve a certain dream…

…but you can’t seem to take action on it.

For example you want to write a book…

Or climb a mountain…

Or start a new business…

Or get in shape…

You want it and dream about making it happen.

But when it comes to taking action you hit a brick wall.

Yot can’t seem to get started.

Or, if you do start, you give up on things pretty quickly when you meet a challenge.

In this case – what do you do?

Well here’s one question you can ask yourself…

“What will I miss out on if I never achieve that goal/dream?”

And when you come up with the answers…

ask yourself ‘What else will I miss out on if I never achieve that goal/dream?’

Keep asking until you can no longer think of anything.

This questioning process helps to uncover the real reasons you want to achieve the goal in the first place.

It makes you more aware of what’s driving them…

…and you’ll start to associate pain with not taking action.

Because you’ll see clearly for the first time, what it’s costing you to stay where you are.

This question grounds you in the present and helps you to experience emotionally what it would feel like to not achieve your goal.

Whereas usually you’re are only focused on the future and how it would feel to achieve that goal…

…this question helps you to experience emotional pain in the present. By seeing what things will look like up ahead if you don’t take action.

And that’s motivating!

You might come to realise you don’t want to miss out on any of those things!

You then associate pain with not changing. Which is what’s often needed to change.

Swerve the burnout!

Contrary to popular belief, going at it hammer and tongue is not how you improve your performance.

It’s actually in the recovery where you grow/ improve.

So if you’ve ever heard the phrase ‘you’re only as good as your recovery’ it’s one that holds water!

Let me explain.

You’ll have as baseline performance level. And when you introduce physical or mental stressors this performance level drops.

Good recovery, which might include:

getting enough energy (calories) for physiological needs;

getting enough macronutrients and micronutrients;

proper hydration and electrolyte balance; nutrient timing for clients who need it (e.g., elite athletes);

supporting sleep

managing stress

These are the things that will see you recover to a performance level that surpasses where you were before the stressor.

Without good recovery you’ll experience chronic stress. And each time you subject yourself to stressors your performance level goes down.

Eventually you’ll hit a point where you’ll burn out.

You want to ensure that doesn’t happen! And that you are taking the right steps for your performance to grow and grow.

Pushing yourself and recovering better each time. So you are only experience acute stress (necessary for improvement).

Now, what if i told you that you don’t need more time to put this in place.

What if I told you that you could actually see this happen by doing less?!

You don’t need more exercise, to diet harder, to have perfect sleep or stress management routines.

You only need to improve what you are currently doing with those things!

Because the recipes you’re currently using aren’t getting you the results your after.

Which is why performance has begun to plateau. Energy levels have dropped and stress is running high.

But with the right plan and accountability your lifestyle routine can be optimisd. And take your output to a level you never thought possible.

Improved habits that will see you become:

fitter

focused

energised

stronger

confident

At the top of your game!

Click here for details

The bet.

How’s it all going with your health and fitness drive?

Whatever your reason behind it. Maybe it’s your self-confidence; you’re not over enamoured with what you see when you look in the mirror.

Maybe it’s stemmed from you getting dressed in the morning and thinking to yourself ‘hmm this top wasn’t this tight before Christmas.’ 

It could be that your partner is highlighting stuff by making subtle hints. Maybe that Peloton bike they brought you for Christmas had an ulterior motive behind it?

Whichever it may be, these all feel pretty shit.

And maybe your new year’s resolution efforts have waned?

If they have don’t beat yourself up. It’s not you, it’s the method/strategy you chosen.

What you’ve tried hasn’t been sustainable.

Mainstream weight loss or fitness programs are nothing more than a roll of the dice!

They’re not a sensible bet!

The odds of you achieving success with these methods are minuscule.

Without accountability, a proven strategy, and support, you’ve got little to no chance.

How about rather than taking a punt, a flutter, a spin you make an investment?!

An investment in a strategy that will be the last you will ever need for your health and fitness.

No more confusion about what to do for getting fitter healthier, performing better looking good, and feeling great.

I know that taking that first step is the hardest. So I’ll make it easy for you. Click here

Emotional freedom

Picture this situation, you are driving home from work after a great day and your favourite song comes on the radio.

It’s been a fantastic day and your spirits are high, so what do you do? You do what any reasonable person would do in this situation, you start singing. A little bit of head bopping, steering wheel tapping (channelling your inner Keith Moon).

You’re in your own little world loving life. Until you see the guy in the car next to you looking at you.

This is where you could go from feeling great to wishing you were invisible.

You might turn the radio down, sit back into your seat, reset your hands to the 10 and 2 position. Adjust your joyous facial expression, to one that conveys serious mature thoughts.

This example is ascribing too much importance to what other people think.

It’s not that you shouldn’t give any importance to other’s opinions. But where it crosses the line is when you care what absolute strangers think. Or people that are insignificant in your life. People you don’t respect.

These people should have no bearing on your actions or your goals. If it was up to someone else how to achieve our dreams and progress most of us wouldn’t achieve anything in our lives.

You need to base your decisions and goals on you, not other people. Too many people base their success and goals on the opinions of other people. Friends, family, co-workers.

You need to stop worrying about what other people are thinking about you and your decisions.

It is a very dangerous habit to have as it encourages you to move with the masses or conform to the group.

Here is where the emotional freedom technique will help.

Now, this is not designed to make you arrogant. Rather it resolves and dissolves the emotional reaction you have to and about other people, places and things.

To be an independent and self-confident person you need to start being more independent!

When you start to care less about what other people think you start living more. This doesn’t mean you don’t care about people.

The emotional freedom technique resolves and dissolves what you think other people think.

Have you ever thought to yourself?; ‘he or she makes me feel guilty’ Question: who is doing the feeling?

You are!

It is your reaction to what they have said or done or not done that you interpret guilt from.

Most people get it wrong about you or what you can achieve anyway. I’d like to cement this by pointing out: The Beatles were rejected. Michael Jordan didn’t make his school basketball team. Richard Branson has had more failed businesses than successful ones.

If they have worried about what others have thought you would never have heard of them.

Your feeling is created by yourself. Other people do not have the power to make you feel a certain way. You choose to feel that way! 

Using the emotional freedom technique will help you to overcome the fear of rejection.

Overcome your fear that they will think that your goals are too big and impossible for you to achieve them.

Overcome any emotional reaction to something in the past that they might have said or done.

Overcome your fear of putting yourself out there. And it will help you take the much-needed action in achieving your goals. From developing your own belief of self-worth and deserving.

With the emotional freedom technique it could be something as simple telling yourself;

Even though I’m afraid that others will think my goals are too big for me and I could never achieve them…

Even though I’m afraid of rejection’…
Even though he or she said x or did y and it made me feel…
Even though I’m not worthy of great success…

Even without being specific in detail, the emotional freedom technique will still work.

If you’re afraid about what you think others think about you doing Emotional Freedom Technique you can EFT that away too.

Another physical EFT is tapping, which like acupressure, tapping involves the body’s energy meridian points. Download my EFT tapping guide here

Immediate gratification

I know the process of exercise doesn’t feel good, in fact, it’s quite the opposite at the time. Being hot, sweaty, uncomfortable it’s quite an ordeal.

The same goes for food choices, it’s effort to cook a meal that will be better for you than a takeaway.

And getting to bed at a reasonable time rather than staying up for some more down time is tough.

Putting time aside to journal or meditate is also a challenge. Because at the back of your mind you know you’ve got a lot on your plate and you could be tackling some of that.

Doing these things gives us a short lived sense of achievement. From knowing that we’ve done something good for our health, but it’s negligible.

Everything else in our lives we get immediate gratification from. A take away meal or fast food gives us a big wave of dopamine. A cigarette gives us a nicotine hit, an alcoholic beverage gives us a buzz. Ordering something online arrives next day (sometimes the same day, thanks Mr Bezos)

It’s hard because we live in a world that caters for immediate gratification. Yet, these acute immediate gratifications are short lived. And some even come with remorse!

They’re very easy to fall into the habit of doing. When you’re busy with work and kids you might not be prepared to eat that well. Also, eating the stuff that’s not so great for you feels good when you’re stressed (thanks alot dopamine).

It’s easy not to go to the gym because ‘you haven’t got time’ or ‘you’re not feeling up for it’

It’s easy to watch another episode and stay up late because your day hasn’t included any time for you. It’s been all work, work, work.

With exercise, sleep, your diet, stress management there isn’t an clear or immediate feel-good association. Only the pat on the back you give yourself.

This immediate gratification is what you are fighting against in order to make a change.

Not giving into the things that feel good now but doing the things that will pay off later. Delayed gratification. The gratification that comes from achieving confidence from looking and feeling good. That feeling of being stronger, healthier, energised takes a bit of time.

But, imagine waking up every day feeling good, happy with what you see in the mirror. Thinking ‘you know what I’m going to change my social media profile pic to not just a headshot’.

‘I’m going to get those jeans from that store’.

This gratification will not be short lived! This will be with you for the foreseeable future, long-term happiness.

Baptism of fire

I remember when I first started in a Health Club many years ago and I had a consultation with a new client.


When I asked him about his goals I was a little taken back by what happened next.


He went to his bag and out from it he pulled a copy of Men’s Health magazine. He held the magazine and pointed to the bronzed Adonis on the front cover.


‘I want this guy’s body’ he said.


In my head I was thinking ‘this is something one would do in a barbers’.


This was one of my first consultations and turned out to be quite the baptism of fire. The rest of the consultation was spent managing expectations and understanding why he wanted this man’s body.


I mean the chap on the cover looked great and I could see the appeal. In my teens I would have had copies of these magazines and trying to emulate the model on the cover. Thinking this is what I need to look like.
Needless to say I never came close (partly because the info in the magazines was so confusing). Partly because of what I’m about to tell you next.
His goal, although endearing, didn’t make sense. He wanted to look like someone else!


I had to the explain to the portly, middle aged gentleman sitting in front of me. The professional model on the front cover had spent years training and nourishing himself to achieve that physique. It was his job to look like that.
Also the model would take extra steps in the months leading up to the shoot. Lighting, tanning, makeup and airbrushing would do the rest.


I told him that ‘the guy on the cover doesn’t even look like the guy on the cover!’


I explained to the gentleman that it would be prudent to focus on himself and getting his body to the best it can be. And we agreed on goals that were going to make him feel good about his body, improve his confidence and health.


This instance wasn’t a one off. I noticed more and more guys were proposing the same thing in consultations. And I know why. It’s because we are constantly subjected to these images of physical perfection. Magazines, advertisements, commercials etc. And we compare and contrast. We look at other people’s chapter twenty and compare it to our chapter one. This seldom feels good and it seems so far removed and unobtainable we become apathetic.


Now, if you didn’t already know; comparison is the thief of joy! So don’t do that! It’s not going to help. Yes you can appreciate the time and effort these people have devoted, but that is all.


When setting your goals concentrate on improving yourself. Becoming a better version of you, then put your energy into the small steps to achieve that. Things like:


*Eating better, without dieting or feeling deprived.

*Being active, no matter what shape you’re in now.

*Ditching the food rules, dropping the fad diets, and conflicting advice. *Building fitness into your life, without it taking over.

*Achieving and maintaining your goals, even when life gets busy.


Which will see you:


*Losing the weight/fat you haven’t been able to shed for years.

*Building physical strength and confidence in your body.

*Gaining mental confidence, no longer hiding your gifts and talents.

*Letting go of food confusion, learning what to do, how to do it.

*Getting off the diet roller coaster once and for all, and never looking back.


So, stop comparing yourself to others and start comparing yourself to your previous self.